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airtel.in

airtel.in is SSL secured

Free website and domain report on airtel.in

Last Updated: 8th October, 2022 Update Now
Overview

Snoop Summary for airtel.in

This is a free and comprehensive report about airtel.in. Airtel.in is hosted in India on a server with an IP address of 125.16.74.90, where the local currency is INR and English is the local language. Our records indicate that airtel.in is owned/operated by Bharti Airtel Ltd.. Airtel.in is expected to earn an estimated $10,354 USD per day from advertising revenue. The sale of airtel.in would possibly be worth $7,558,664 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Airtel.in is unbelievably popular with an estimated 1,112,068 daily unique visitors. This report was last updated 8th October, 2022.

About airtel.in

Site Preview: airtel.in airtel.in
Title: Airtel - Prepaid | Postpaid | Broadband | DTH | Payments Bank
Description: Airtel - India’s largest telecom service provider for customer & business. Buy postpaid, broadband plans in India. Online recharge prepaid & dth through airtel payments bank to get exciting cashbacks. Know more about India's first open network.
Keywords and Tags: airtel, airtel bill payment, airtel customer care, airtel dth, airtel international roaming, airtel login, airtel online recharge, airtel prepaid recharge, airtel recharge, internet services, my airtel, popular
Related Terms: broadband, cozy payments, dth channel lists, dth india, dth packages, dth services, prepaid recharge, smart postpaid, zee dth
Fav Icon:
Age:
Domain Created:
Domain Updated:
Domain Expires:
Review

Snoop Score

4/5 (Excellent!)

Valuation

$7,558,664 USD
Note: All valuation figures are estimates.

Popularity

Worldwide Sensation
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 2,104
Alexa Reach: 0.0234%
SEMrush Rank (US): 10,476
SEMrush Authority Score: 68
Moz Domain Authority: 73
Moz Page Authority: 56

Rank By Country

Country Alexa Rank
Canada Flag Canada 8,781
Indonesia Flag Indonesia 3,283
India Flag India 174
Qatar Flag Qatar 1,314
United States Flag United States 15,767

Organic vs Paid (Google Ads)

Organic Paid
Keywords: 106,390 62
Traffic: 262,164 79
Cost: $78,096 USD $0 USD
Traffic

Visitors

Daily Visitors: 1,112,068
Monthly Visitors: 33,847,845
Yearly Visitors: 405,904,804
Note: All visitors figures are estimates.

Visitors By Country

Country Visitors (Unique) Percentage
Canada Flag Canada Daily: 6,672
Monthly: 203,087
Yearly: 2,435,429 		0.6%
Indonesia Flag Indonesia Daily: 13,345
Monthly: 406,174
Yearly: 4,870,858 		1.2%
India Flag India Daily: 1,001,973
Monthly: 30,496,909
Yearly: 365,720,229 		90.1%
Other Daily: 48,931
Monthly: 1,489,305
Yearly: 17,859,811 		4.4%
Qatar Flag Qatar Daily: 14,457
Monthly: 440,022
Yearly: 5,276,762 		1.3%
United States Flag United States Daily: 26,690
Monthly: 812,348
Yearly: 9,741,715 		2.4%
Note: All visitors figures are estimates.
Revenue

Revenue

Daily Revenue: $10,354 USD
Monthly Revenue: $315,153 USD
Yearly Revenue: $3,779,327 USD
Note: All revenue figures are estimates.

Revenue By Country

Country Revenue Percentage
Canada Flag Canada Daily: $35 USD
Monthly: $1,055 USD
Yearly: $12,651 USD 		0.3%
Indonesia Flag Indonesia Daily: $27 USD
Monthly: $817 USD
Yearly: $9,797 USD 		0.3%
India Flag India Daily: $8,606 USD
Monthly: $261,954 USD
Yearly: $3,141,366 USD 		83.1%
Other Daily: $0 USD
Monthly: $0 USD
Yearly: $0 USD 		<0.1%
Qatar Flag Qatar Daily: $2 USD
Monthly: $61 USD
Yearly: $728 USD 		<0.1%
United States Flag United States Daily: $1,684 USD
Monthly: $51,266 USD
Yearly: $614,785 USD 		16.3%
Note: All revenue figures are estimates.
SEO

Backlinks Analysis (SEMrush)

Backlinks: 618,050
Referring Domains: 9,120
Referring IPs: 9,172
Airtel.in has 618,050 backlinks according to SEMrush. 44% of these backlinks are "dofollow" (follow) links which allow the flow of link equity to pass through, which may improve airtel.in's search engine rankings. Other links are treated as 'hints' by search engines and may also pass link equity, depending on what search engines decide in each case.
100% of airtel.in's backlinks are text and image links, which are ideal for SEO. Other backlink types may be unrecognized or ignored by search engines.

Top New Follow Links

1
Source: https://www.bharti-axagi.co.in/cashless-garage
Target: https://www.airtel.in/myairtelapp/
2
Source: https://www.bharti-axagi.co.in/travel-insurance
Target: https://www.airtel.in/myairtelapp/
3
Source: https://thepaypers.com/
Target: https://www.airtel.in/
4
Source: https://thepaypers.com/
Target: https://www.airtel.in/bank/
5
Source: https://www.aamranetworks.com/
Target: http://www.airtel.in/

Top Ranking Keywords (US)

1
Keyword: airtel
Ranked Page: https://www.airtel.in/
2
Keyword: airtel prepaid recharge
Ranked Page: https://www.airtel.in/recharge-online
3
Keyword: airtel recharge
Ranked Page: https://www.airtel.in/prepaid-recharge/
4
Keyword: airtel login
Ranked Page: https://www.airtel.in/s/selfcare/
5
Keyword: airtel online recharge
Ranked Page: https://www.airtel.in/prepaid-recharge/

Domain Analysis

Value Length
Domain: airtel.in 9
Domain Name: airtel 6
Extension (TLD): in 2

Page Speed Analysis

Average Load Time: 0.70 seconds
Load Time Comparison: Faster than 87% of sites

PageSpeed Insights

Avg. (All Categories) 89
Performance 92
Accessibility 100
Best Practices 92
SEO 92
PWA 67
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.airtel.in/
Updated: 8th October, 2022

1.28 seconds
First Contentful Paint (FCP)
85%
8%
7%

0.00 seconds
First Input Delay (FID)
99%
1%
0%

Simulate loading on desktop
92

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for airtel.in. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Time to Interactive — 1.3 s
The time taken for the page to become fully interactive.
Total Blocking Time — 0 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.034
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Audits

Max Potential First Input Delay — 40 ms
Users could experience a delay when interacting with the page.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://airtel.in/
http/1.1
0
479.49499999959
333
0
301
text/html
http://www.airtel.in/
http/1.1
479.82000000047
504.62100000004
357
0
301
text/plain
https://www.airtel.in/
h2
505.03499999468
1184.3989999979
8455
50112
200
text/html
Document
https://assets.airtel.in/static-assets/home-ui/static/js/main.51b042e7f72f26f6c85b.js
h2
1193.8739999969
1363.1299999979
7508
20630
200
application/javascript
Script
https://assets.airtel.in/static-assets/home-ui/static/css/main.2cc22259a0d6938d513f.css
h2
1194.1289999959
1320.0599999982
7648
46555
200
text/css
Stylesheet
https://assets.airtel.in/static-assets/new-home/img/airtel-red.svg?v=1662538655183
h2
1208.7859999956
1335.3069999939
2173
2277
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/get-app.svg?v=1662538655183
h2
1209.0189999944
1359.4789999988
1313
320
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/airtel-store.svg?v=1662538655183
h2
1209.2119999943
1350.7959999988
1355
408
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/login-user.svg?v=1662538655183
h2
1209.4020000004
1360.8289999975
1322
338
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
h2
1209.6109999984
1324.775000001
45703
44608
200
image/jpeg
Image
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
h2
1209.7909999939
1341.5719999975
45742
44608
200
image/jpeg
Image
https://assets.airtel.in/static-assets/new-home/img/arrow.svg?v=1662538655183
h2
1209.9879999951
1327.8959999952
1266
235
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-sim.svg?v=1662538655183
h2
1210.0900000005
1349.424
1675
1225
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-dth.svg?v=1662538655183
h2
1210.1909999983
1362.2759999998
1557
907
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-broadband.svg?v=1662538655183
h2
1210.3119999956
1359.9790000007
1736
1506
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/service-thanks.svg?v=1662538655183
h2
1210.4269999982
1339.4609999959
1588
917
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-xstream.svg?v=1662538655183
h2
1210.5169999995
1386.0490000006
1519
714
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-porttoairtel.svg?v=1662538655183
h2
1210.960999997
1473.152999999
1740
1286
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-pretopost.svg?v=1662538655183
h2
1211.1139999979
1357.7399999995
1789
1628
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-ir.svg?v=1662538655183
h2
1211.2569999954
1344.5169999977
2083
2216
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/service-business-postpaid.svg?v=1662538655183
h2
1211.4739999961
1310.4669999957
1517
1037
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/office_internet_dweb.svg?v=1662538655183
h2
1211.6909999968
1386.7800000007
1448
974
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/entertainment.svg?v=1662538655183
h2
1211.8809999956
1356.7029999977
1338
400
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/lifestyle.svg?v=1662538655183
h2
1212.0219999997
1371.7239999969
1508
783
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/gaming.svg?v=1662538655183
h2
1212.1750000006
1334.5779999945
1781
1365
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/airtel-black.svg?v=1662538655183
h2
1212.4970000004
1337.5899999955
2702
4786
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/prepaid.svg?v=1662538655183
h2
1212.6939999944
1388.509999997
1402
594
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/postpaid.svg?v=1662538655183
h2
1212.857999999
1370.547999999
1351
496
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/broadband.svg?v=1662538655183
h2
1213.0009999964
1383.0499999967
1601
1040
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/dth.svg?v=1662538655183
h2
1213.1729999965
1351.0879999958
1398
505
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/xstream.svg?v=1662538655183
h2
1213.3299999987
1373.4139999942
1395
629
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/port-to-airtel.svg?v=1662538655183
h2
1213.8520000008
1371.994000001
1656
1083
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/upgrade-to-postpaid.svg?v=1662538655183
h2
1213.9800000004
1354.2729999972
1425
724
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/airtel-payments-bank.svg?v=1662538655183
h2
1214.0949999957
1487.7609999967
1306
296
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/international-roaming.svg?v=1662538655183
h2
1214.2349999995
1355.647999997
1438
555
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/business-postpaid.svg?v=1662538655183
h2
1214.4100000005
1345.1239999995
1377
536
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/office_internet_mweb.svg?v=1662538655183
h2
1214.6699999939
1358.054999997
1449
972
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/airtel-postpaid.jpg?v=1662538655183
h2
1214.7829999958
1321.9699999972
19247
18114
200
image/webp
Image
https://assets.airtel.in/static-assets/new-home/img/back-to-top.svg?v=1662538655183
h2
1214.9099999951
1379.1229999988
1377
460
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/analytics/updated/aa.es5.1.0.1.bundle.js?v=1662538655183
h2
1207.6209999941
1355.945999996
3298
5653
200
application/javascript
Script
https://assets.airtel.in/static-assets/misc/libs/toast.min.js
h2
1215.0819999952
1402.2379999951
2287
3743
200
application/javascript
Script
https://fonts.googleapis.com/css?family=Nunito:200,400,600,700&display=swap
h2
1328.545999997
1340.0619999957
1390
6728
200
text/css
Stylesheet
https://assets.airtel.in/static-assets/new-home/img/arrow.svg
h2
1355.3549999997
1431.7949999968
1236
235
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/white-pattern.svg
h2
1367.8419999997
1439.7169999938
5009
12407
200
image/svg+xml
Image
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofINeaBTMnFcQ.woff2
h2
1372.328999998
1378.4059999962
36776
35848
200
font/woff2
Font
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofIO-aBTMnFcQIG.woff2
h2
1396.885999995
1401.7449999956
33668
32740
200
font/woff2
Font
https://cdn.branch.io/branch-latest.min.js
h2
1595.3630000004
1623.599999999
23670
77916
200
text/javascript
Script
https://assets.airtel.in/static-assets/new-home/json/cms-config.json
h2
1599.6659999946
2295.5089999959
5066
3864
200
application/json
XHR
https://digi-api.airtel.in/utilities/rest/decision/determine?visitorId=a1a958cf-8873-4cd7-877e-52411304e6a6&nameSpace=SAFO_CAT_LANDING_EXPERIMENT
http/1.1
1600.7639999953
3558.732999998
1300
1487
200
application/json
XHR
https://assets.airtel.in/static-assets/new-home/js/dc.min.js
h2
1617.2719999959
1695.3089999952
15171
42873
200
application/javascript
Script
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
h2
1618.3749999982
1683.3209999968
64814
266986
200
application/javascript
Script
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
h2
1621.3419999985
1633.3840000007
21545
68191
200
application/javascript
Script
https://assets.airtel.in/static-assets/selfcare/images/bankicons/64px/airtel-payments-bank.png?v=1662538655183
h2
1656.4939999953
1708.752999999
2897
1804
200
image/webp
Image
https://app.link/_r?sdk=web2.65.0&branch_key=key_live_nm1czL3I0Yb9CqKay7KJShhdzAipVf94&callback=branch_callback__0
h2
1669.8959999994
1760.7270000008
752
91
200
text/javascript
Script
https://stats.g.doubleclick.net/r/__utm.gif?utmwv=5.6.7dc&utms=1&utmn=547914647&utmhn=www.airtel.in&utmcs=UTF-8&utmsr=800x600&utmvp=1350x940&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Airtel%20-%20Prepaid%20%7C%20Postpaid%20%7C%20Broadband%20%7C%20DTH%20%7C%20Payments%20Bank&utmhid=1498779949&utmr=-&utmp=%2F&utmht=1665191774634&utmac=UA-35987772-1&utmcc=__utma%3D119537561.138414456.1665191775.1665191775.1665191775.1%3B%2B__utmz%3D119537561.1665191775.1.1.utmcsr%3D(direct)%7Cutmccn%3D(direct)%7Cutmcmd%3D(none)%3B&utmjid=847907598&utmredir=3&utmu=qjAAACAAAAAAAAAAAAAAAAAE~
http/1.1
1747.2269999998
1777.5349999938
822
0
302
text/html
https://www.google.com/ads/ga-audiences?v=1&aip=1&t=sr&_r=4&tid=UA-35987772-1&cid=138414456.1665191775&jid=847907598&_v=5.6.7dc&z=547914647
h2
1777.9099999971
1788.1169999964
673
42
200
image/gif
Image
https://api2.branch.io/v1/open
h2
1782.4099999998
1817.360999994
800
312
200
application/json
XHR
https://sdk-01.moengage.com/websdksettings?app_id=OT7PC695G4G7D6O94DWFHZI9&
h2
1796.3949999976
1898.4389999969
3324
8995
200
application/json
XHR
https://api2.branch.io/v1/pageview
h2
1825.3909999985
1888.0959999951
570
28
200
application/json
XHR
https://sdk-01.moengage.com/v3/sdkconfig/web/OT7PC695G4G7D6O94DWFHZI9?
h2
1904.6069999968
1999.4850000003
801
164
200
application/json
XHR
https://digi-api.airtel.in/analytics/pixel?bh=940&bw=1350&url=https%253A%252F%252Fwww.airtel.in%252F&vid=a1a958cf-8873-4cd7-877e-52411304e6a6&sid=9061805e-75ee-4e02-a82a-75a6f71631cb&nt=1665191772891&dt=1665191774514&pt=1665191774689&tz=420&ns=4g&us=&uc=&um=&lg=en-US&cs=true&cd=24&cid=37de1c54-b46c-4486-9f01-1c735e77ce1f&ut=null&r=&iCamId=&camId=&isau=false&cpn=AirtelHomePage&ppn=&p43=Desktop_Web_Unauth&p6=&p22=&e0=AirtelHomePage&e1=forme%7Chome%7Cdefault%7Cpage%20load&ct=1665191774495&
http/1.1
1908.067999997
3551.916999997
880
70
200
image/png
XHR
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183&hash=100
h2
2309.7839999973
2381.0620000004
45703
44608
200
image/jpeg
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
1188.801
16.672
1205.756
8.105
1317.072
7.61
1324.841
6.719
1351.259
90.482
1508.137
56.069
1565.393
15.237
1589.366
37.956
1628.321
14.027
1645.754
11.971
1663.731
7.886
1671.662
9.807
1682.121
35.3
1722.972
25.42
1750.68
28.118
1780.321
6.741
1793.288
6.102
1819.286
7.392
1900.499
5.628
2001.942
25.83
2039.391
31.654
2296.139
5.999
4360.453
12.509
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Properly size images — Potential savings of 43 KiB
Images can slow down the page's load time. Airtel.in should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
44608
43723
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Airtel.in should consider lazy-loading offscreen and hidden images.
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Airtel.in should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Airtel.in should consider minifying JS files.
Reduce unused CSS
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Airtel.in should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
Reduce unused JavaScript — Potential savings of 40 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
64814
41294
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats — Potential savings of 64 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
44608
21890.05
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
44608
21890.05
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183&hash=100
44608
21890.05
Enable text compression — Potential savings of 3 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/json/cms-config.json
3864
3048
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Airtel.in should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 0 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
41
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
Avoids enormous network payloads — Total size was 445 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
64814
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
45742
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
45703
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183&hash=100
45703
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofINeaBTMnFcQ.woff2
36776
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofIO-aBTMnFcQIG.woff2
33668
https://cdn.branch.io/branch-latest.min.js
23670
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
21545
https://assets.airtel.in/static-assets/new-home/img/airtel-postpaid.jpg?v=1662538655183
19247
https://assets.airtel.in/static-assets/new-home/js/dc.min.js
15171
Avoids an excessive DOM size — 598 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
598
Maximum DOM Depth
Recharge
10
Maximum Child Elements
NEW EntertainmentNEW LifestyleNEW GamingNEW Upgrade to Airtel BlackBuy PrepaidB…
15
Avoid chaining critical requests — 3 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Airtel.in should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.2 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.airtel.in/
228.965
12.838
1.502
Unattributable
167.928
11.23
0.245
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
79.834
72.367
4.104
https://assets.airtel.in/static-assets/home-ui/static/js/main.51b042e7f72f26f6c85b.js
79.656
62.715
1.021
Minimizes main-thread work — 0.7 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
255.968
Other
201.043
Style & Layout
138.29
Rendering
44.84
Parse HTML & CSS
23.01
Script Parsing & Compilation
10.29
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 62 requests • 445 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
62
456030
Image
39
214795
Script
8
139045
Font
2
70444
Other
10
14253
Stylesheet
2
9038
Document
1
8455
Media
0
0
Third-party
13
189605
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
71834
0
SHOW DETAILS
25792
0
SHOW DETAILS
21545
0
SHOW DETAILS
822
0
SHOW DETAILS
673
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
banner-1
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint.
Element
banner-1
Avoid large layout shifts — 5 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Recharge & Pay bills Get exciting cashback and offers Prepaid Postpaid DTH Br…
0.032
EXPERIENCE OUR SERVICES
0.00054602511881148
Prepaid to Postpaid
0.00027259259259259
Upgrade to Airtel Black
0.00027259259259259
Airtel Payments Bank
0.00027259259259259
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of airtel.in on mobile screens.
Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.3 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 1.5 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 1.3 s
The timing of the largest text or image that is painted.

Audits

First Meaningful Paint — 1.3 s
The time taken for the primary content of the page to be rendered.

Other

Eliminate render-blocking resources — Potential savings of 730 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Airtel.in should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://assets.airtel.in/static-assets/home-ui/static/css/main.2cc22259a0d6938d513f.css
7648
230
Avoid multiple page redirects — Potential savings of 380 ms
Redirects can cause additional delays before the page can begin loading. Airtel.in should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://airtel.in/
190
http://www.airtel.in/
190
https://www.airtel.in/
0
Serve static assets with an efficient cache policy — 4 resources found
Airtel.in can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://app.link/_r?sdk=web2.65.0&branch_key=key_live_nm1czL3I0Yb9CqKay7KJShhdzAipVf94&callback=branch_callback__0
0
752
https://cdn.branch.io/branch-latest.min.js
300000
23670
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
1800000
64814
https://assets.airtel.in/static-assets/home-ui/static/css/main.2cc22259a0d6938d513f.css
3600000
7648

Other

Reduce initial server response time — Root document took 680 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.airtel.in/
680.357
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL
100

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of airtel.in. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Airtel.in may provide assistance to deaf or hearing-impaired users with captions on videos.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
92

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that airtel.in should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
https://browser.sentry-cdn.com/6.5.1/bundle.min.js.map
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 2 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://airtel.in/
Allowed
http://www.airtel.in/
Allowed
92

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for airtel.in. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of airtel.in on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
67

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of airtel.in. This includes details about web app manifests.

Installable

Web app manifest and service worker meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.

PWA Optimized

Registers a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of airtel.in on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 81
Performance 66
Accessibility 94
Best Practices 83
SEO 93
PWA 70
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.airtel.in/
Updated: 8th October, 2022

1.76 seconds
First Contentful Paint (FCP)
77%
12%
11%

0.02 seconds
First Input Delay (FID)
93%
5%
2%

Simulate loading on mobile
66

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for airtel.in. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Total Blocking Time — 90 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).
Cumulative Layout Shift — 0.068
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Audits

Max Potential First Input Delay — 130 ms
Users could experience a delay when interacting with the page.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://airtel.in/
http/1.1
0
608.03899998427
318
0
301
text/html
http://www.airtel.in/
http/1.1
608.44799998449
627.60999999591
347
0
301
text/plain
https://www.airtel.in/
h2
627.9799999902
1061.1709999794
8455
50112
200
text/html
Document
https://assets.airtel.in/static-assets/home-ui/static/js/main.51b042e7f72f26f6c85b.js
h2
1075.4549999838
1136.0409999907
7508
20630
200
application/javascript
Script
https://assets.airtel.in/static-assets/home-ui/static/css/main.2cc22259a0d6938d513f.css
h2
1075.7929999963
1129.8539999989
7678
46555
200
text/css
Stylesheet
https://assets.airtel.in/static-assets/new-home/img/airtel-red.svg?v=1662538655183
h2
1095.6849999784
1137.985999987
2173
2277
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/get-app.svg?v=1662538655183
h2
1095.9139999759
1146.2699999975
1313
320
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/airtel-store.svg?v=1662538655183
h2
1096.1509999761
1186.4720000012
1355
408
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/login-user.svg?v=1662538655183
h2
1096.412999992
1176.4429999748
1322
338
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
h2
1096.6569999873
1262.2089999786
45703
44608
200
image/jpeg
Image
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
h2
1096.8629999843
1332.7789999894
45742
44608
200
image/jpeg
Image
https://assets.airtel.in/static-assets/new-home/img/arrow.svg?v=1662538655183
h2
1097.1029999782
1153.4299999767
1266
235
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-sim.svg?v=1662538655183
h2
1097.3669999803
1253.6919999984
1675
1225
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-dth.svg?v=1662538655183
h2
1097.5429999817
1210.7979999855
1557
907
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-broadband.svg?v=1662538655183
h2
1097.7409999759
1261.6669999843
1736
1506
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/service-thanks.svg?v=1662538655183
h2
1097.9269999953
1191.6939999792
1588
917
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-xstream.svg?v=1662538655183
h2
1098.1519999914
1193.4379999875
1519
714
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-porttoairtel.svg?v=1662538655183
h2
1098.3940000006
1309.4889999775
1740
1286
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-pretopost.svg?v=1662538655183
h2
1098.5919999948
1512.9369999922
1789
1628
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/services-ir.svg?v=1662538655183
h2
1098.9249999984
1241.823999997
2083
2216
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/service-business-postpaid.svg?v=1662538655183
h2
1100.2480000025
1177.0079999988
1517
1037
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/office_internet_dweb.svg?v=1662538655183
h2
1100.4810000013
1393.8609999896
1448
974
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/entertainment.svg?v=1662538655183
h2
1100.9510000004
1163.9559999749
1338
400
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/lifestyle.svg?v=1662538655183
h2
1101.1519999884
1241.3679999881
1508
783
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/gaming.svg?v=1662538655183
h2
1101.3600000006
1267.6859999774
1781
1365
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/airtel-black.svg?v=1662538655183
h2
1101.5569999872
1194.0590000013
2702
4786
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/prepaid.svg?v=1662538655183
h2
1101.7799999972
1215.4099999752
1402
594
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/postpaid.svg?v=1662538655183
h2
1102.0140000037
1220.1509999868
1351
496
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/broadband.svg?v=1662538655183
h2
1102.2660000017
1267.257999978
1601
1040
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/dth.svg?v=1662538655183
h2
1102.6449999772
1244.4350000005
1398
505
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/xstream.svg?v=1662538655183
h2
1102.8499999957
1222.6640000008
1395
629
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/port-to-airtel.svg?v=1662538655183
h2
1103.0420000025
1273.1529999874
1656
1083
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/upgrade-to-postpaid.svg?v=1662538655183
h2
1103.214999981
1264.7049999796
1425
724
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/airtel-payments-bank.svg?v=1662538655183
h2
1103.3909999824
1281.9610000006
1306
296
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/international-roaming.svg?v=1662538655183
h2
1103.5369999881
1172.6379999891
1438
555
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/quick-links/business-postpaid.svg?v=1662538655183
h2
1103.9179999789
1518.2550000027
1377
536
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/office_internet_mweb.svg?v=1662538655183
h2
1104.3089999876
1210.304999986
1449
972
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/airtel-postpaid.jpg?v=1662538655183
h2
1104.4909999764
1216.8119999988
19208
18114
200
image/webp
Image
https://assets.airtel.in/static-assets/new-home/img/back-to-top.svg?v=1662538655183
h2
1104.663999984
1163.4769999946
1377
460
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/analytics/updated/aa.es5.1.0.1.bundle.js?v=1662538655183
h2
1094.3199999747
1159.1259999841
3298
5653
200
application/javascript
Script
https://assets.airtel.in/static-assets/misc/libs/toast.min.js
h2
1104.8329999903
1239.8769999854
2317
3743
200
application/javascript
Script
https://fonts.googleapis.com/css?family=Nunito:200,400,600,700&display=swap
h2
1132.1489999827
1140.9319999802
1390
6728
200
text/css
Stylesheet
https://assets.airtel.in/static-assets/new-home/img/nav-menu.svg
h2
1148.5169999942
1253.212999989
1227
183
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/arrow.svg
h2
1149.0129999875
1256.876999978
1266
235
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/shop.svg
h2
1155.6839999976
2013.5659999796
1398
560
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/white-pattern.svg
h2
1158.9819999936
1294.2369999946
5039
12407
200
image/svg+xml
Image
https://assets.airtel.in/static-assets/new-home/img/shop-bg-pattern.png
h2
1162.0699999912
1265.2399999788
13999
12934
200
image/webp
Image
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofINeaBTMnFcQ.woff2
1167.6839999855
11061.667000002
0
0
-1
Font
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofIO-aBTMnFcQIG.woff2
h2
1191.2739999825
1195.3409999842
33668
32740
200
font/woff2
Font
https://cdn.branch.io/branch-latest.min.js
h2
1382.3759999941
1417.6549999975
23670
77916
200
text/javascript
Script
https://assets.airtel.in/static-assets/new-home/json/cms-config.json
h2
1385.4969999811
1779.8849999963
5066
3864
200
application/json
XHR
https://digi-api.airtel.in/utilities/rest/decision/determine?visitorId=7e7b8066-fc00-49ab-937a-55c1f82af65a&nameSpace=SAFO_CAT_LANDING_EXPERIMENT
http/1.1
1387.4399999913
4082.6249999809
1302
1487
200
application/json
XHR
https://assets.airtel.in/static-assets/new-home/js/dc.min.js
h2
1402.9069999815
1423.243999976
15201
42873
200
application/javascript
Script
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
h2
1403.7919999973
1440.8289999992
65211
266986
200
application/javascript
Script
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
h2
1404.5769999793
1430.6059999799
21545
68191
200
application/javascript
Script
https://app.link/_r?sdk=web2.65.0&branch_key=key_live_nm1czL3I0Yb9CqKay7KJShhdzAipVf94&callback=branch_callback__0
h2
1469.8029999854
1557.8839999798
752
91
200
text/javascript
Script
https://stats.g.doubleclick.net/r/__utm.gif?utmwv=5.6.7dc&utms=1&utmn=675042361&utmhn=www.airtel.in&utmcs=UTF-8&utmsr=360x640&utmvp=360x640&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Airtel%20-%20Prepaid%20%7C%20Postpaid%20%7C%20Broadband%20%7C%20DTH%20%7C%20Payments%20Bank&utmhid=2043652835&utmr=-&utmp=%2F&utmht=1665191800159&utmac=UA-35987772-1&utmcc=__utma%3D119537561.1830542562.1665191800.1665191800.1665191800.1%3B%2B__utmz%3D119537561.1665191800.1.1.utmcsr%3D(direct)%7Cutmccn%3D(direct)%7Cutmcmd%3D(none)%3B&utmjid=1301020482&utmredir=3&utmu=qjAAACAAAAAAAAAAAAAAAAAE~
http/1.1
1508.7570000032
1750.8299999754
828
0
302
text/html
https://api2.branch.io/v1/open
h2
1575.5159999826
1648.960999999
800
312
200
application/json
XHR
https://api2.branch.io/v1/pageview
h2
1659.4419999747
1738.5169999907
570
28
200
application/json
XHR
https://www.google.com/ads/ga-audiences?v=1&aip=1&t=sr&_r=4&tid=UA-35987772-1&cid=1830542562.1665191800&jid=1301020482&_v=5.6.7dc&z=675042361
h2
1751.2129999814
1759.6209999756
673
42
200
image/gif
Image
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183&hash=100
h2
1803.7529999856
1831.6859999904
45703
44608
200
image/jpeg
Image
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-2.jpg?v=1662538655183&hash=100
h2
6446.8300000008
6474.0549999988
46209
45076
200
image/jpeg
Image
https://sdk-01.moengage.com/websdksettings?app_id=OT7PC695G4G7D6O94DWFHZI9&
h2
11066.959999996
11139.153999975
3324
8995
200
application/json
XHR
https://sdk-01.moengage.com/v3/sdkconfig/mweb/OT7PC695G4G7D6O94DWFHZI9?
h2
11143.733999983
11176.015999983
801
164
200
application/json
XHR
https://digi-api.airtel.in/analytics/pixel?bh=640&bw=360&url=https%253A%252F%252Fwww.airtel.in%252F&vid=7e7b8066-fc00-49ab-937a-55c1f82af65a&sid=1e74bdcb-4f50-46f0-a0ef-74210969cc44&nt=1665191798656&dt=1665191800076&pt=1665191809725&tz=420&ns=4g&us=&uc=&um=&lg=en-US&cs=true&cd=24&cid=03ad215d-2eda-4962-b341-3c3243c94e85&ut=null&r=&iCamId=&camId=&isau=false&cpn=AirtelHomePage&ppn=&p43=Mobile_Web_Unauth&p6=&p22=&e0=AirtelHomePage&e1=forme%7Chome%7Cdefault%7Cpage%20load&ct=1665191800048&
http/1.1
11311.220000003
14059.682999999
1469
70
200
image/png
XHR
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-3.jpg?v=1662538655183&hash=100
h2
11456.397000002
11493.489999993
34497
33402
200
image/webp
Image
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-4.jpg?v=1662538655183&hash=100
h2
16446.318999981
16601.455999975
34251
33156
200
image/webp
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
1067.818
22.656
1090.865
7.901
1145.469
87.056
1284.389
50.193
1336.158
5.984
1381.175
25.127
1408.779
6.425
1421.041
23.526
1462.785
8.193
1471.103
7.3
1479.471
30.553
1510.151
20.619
1530.873
32.556
1650.859
10.155
1781.802
6.1
1794.812
9.114
6796.577
5.015
11062.749
25.644
11088.412
16.936
11183.088
12.134
11439.33
6.69
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data
Script Treemap Data
Provide as required, for treemap app.

Other

Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Airtel.in should consider minifying CSS files.
Minify JavaScript
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Airtel.in should consider minifying JS files.
Reduce unused CSS
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Airtel.in should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Enable text compression — Potential savings of 3 KiB
Text-based resources should be served with compression, such as gzip, deflate or brotli.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/json/cms-config.json
3864
3048
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 430 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.airtel.in/
434.183
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Airtel.in should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 0 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
41
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
Avoids enormous network payloads — Total size was 536 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
65211
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-2.jpg?v=1662538655183&hash=100
46209
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
45742
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
45703
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183&hash=100
45703
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-3.jpg?v=1662538655183&hash=100
34497
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-4.jpg?v=1662538655183&hash=100
34251
https://fonts.gstatic.com/s/nunito/v25/XRXV3I6Li01BKofIO-aBTMnFcQIG.woff2
33668
https://cdn.branch.io/branch-latest.min.js
23670
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
21545
Avoids an excessive DOM size — 598 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
598
Maximum DOM Depth
Recharge
10
Maximum Child Elements
NEW Entertainment NEW Lifestyle NEW Gaming NEW Upgrade to Airtel Black …
15
Avoid chaining critical requests — 3 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Airtel.in should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.8 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://www.airtel.in/
1837.52
27.824
8.268
Unattributable
783.632
30.436
0.896
https://assets.airtel.in/static-assets/home-ui/static/js/main.51b042e7f72f26f6c85b.js
281.744
231.02
3.184
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
246.056
211.204
20.48
https://assets.airtel.in/static-assets/new-home/js/dc.min.js
123.616
116.82
2.712
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
85.668
54.292
5.3
https://app.link/_r?sdk=web2.65.0&branch_key=key_live_nm1czL3I0Yb9CqKay7KJShhdzAipVf94&callback=branch_callback__0
53.92
50.476
0.348
https://assets.airtel.in/static-assets/analytics/updated/aa.es5.1.0.1.bundle.js?v=1662538655183
52.964
44.42
0.924
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 67 requests • 536 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
67
549018
Image
44
343500
Script
8
139502
Font
2
33668
Other
10
14825
Stylesheet
2
9068
Document
1
8455
Media
0
0
Third-party
13
153232
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
35058
0
SHOW DETAILS
25792
0
SHOW DETAILS
21545
0
SHOW DETAILS
828
0
SHOW DETAILS
673
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
banner-1
Largest Contentful Paint image was not lazily loaded
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint.
Element
banner-1
Avoid large layout shifts — 2 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Recharge & Pay bills PrepaidPostpaidDTHBroadbandAirtel Black Recharge EXPERIENC…
0.0684375
We use cookies to ensure you get the best experience.
0.00020487467447917
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 8 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.airtel.in/
1831
174
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
5541
130
https://assets.airtel.in/static-assets/new-home/js/dc.min.js
6661
122
https://www.airtel.in/
2005
100
https://www.airtel.in/
1740
91
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
6061
82
https://assets.airtel.in/static-assets/analytics/updated/aa.es5.1.0.1.bundle.js?v=1662538655183
4641
51
https://assets.airtel.in/static-assets/home-ui/static/js/main.51b042e7f72f26f6c85b.js
3211
50
Avoid non-composited animations — 4 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element Name
div.upper-section > div#slider-container > div.slider-indicator-container > div.slider-indicator
div.upper-section > div#slider-container > div.slider-indicator-container > div.slider-indicator
div.upper-section > div#slider-container > div.slider-indicator-container > div.slider-indicator
div.upper-section > div#slider-container > div.slider-indicator-container > div.slider-indicator
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of airtel.in on mobile screens.
Avoids `unload` event listeners
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

Time to Interactive — 5.9 s
The time taken for the page to become fully interactive.
Speed Index — 5.6 s
The time taken for the page contents to be visibly populated.

Other

Reduce unused JavaScript — Potential savings of 41 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
65211
41528
Serve images in next-gen formats — Potential savings of 84 KiB
Consider JPEG 2000, JPEG XR or WebP image formats which provide better compression than PNG and JPEG.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
44608
21890.05
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183
44608
21890.05
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183&hash=100
44608
21890.05
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-2.jpg?v=1662538655183&hash=100
45076
20521.1
Serve static assets with an efficient cache policy — 4 resources found
Airtel.in can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://app.link/_r?sdk=web2.65.0&branch_key=key_live_nm1czL3I0Yb9CqKay7KJShhdzAipVf94&callback=branch_callback__0
0
752
https://cdn.branch.io/branch-latest.min.js
300000
23670
https://cdn.moengage.com/webpush/moe_webSdk.min.latest.js
1800000
65211
https://assets.airtel.in/static-assets/home-ui/static/css/main.2cc22259a0d6938d513f.css
3600000
7678
Minimize main-thread work — 3.5 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Other
1186.288
Style & Layout
811.9
Script Evaluation
793.064
Rendering
592.524
Parse HTML & CSS
89.872
Script Parsing & Compilation
48.056

Metrics

First Contentful Paint — 4.2 s
The time taken for the first image or text on the page to be rendered.
Largest Contentful Paint — 4.6 s
The timing of the largest text or image that is painted.

Audits

First Meaningful Paint — 4.2 s
The time taken for the primary content of the page to be rendered.

Other

Eliminate render-blocking resources — Potential savings of 2,320 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Airtel.in should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://assets.airtel.in/static-assets/home-ui/static/css/main.2cc22259a0d6938d513f.css
7678
780
Properly size images — Potential savings of 109 KiB
Images can slow down the page's load time. Airtel.in should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
44608
38509
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-2.jpg?v=1662538655183&hash=100
45076
21115
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-1.jpg?v=1662538655183&hash=100
44608
20896
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-3.jpg?v=1662538655183&hash=100
33402
15647
https://assets.airtel.in/static-assets/new-home/img/banners/mobile/banner-4.jpg?v=1662538655183&hash=100
33156
15532
Defer offscreen images — Potential savings of 58 KiB
Time to Interactive can be slowed down by resources on the page. Airtel.in should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://assets.airtel.in/static-assets/new-home/img/banners/desktop/banner-1.jpg?v=1662538655183
44608
44608
https://assets.airtel.in/static-assets/new-home/img/shop-bg-pattern.png
12934
12934
https://assets.airtel.in/static-assets/new-home/img/services-ir.svg?v=1662538655183
2083
2083
Avoid multiple page redirects — Potential savings of 1,260 ms
Redirects can cause additional delays before the page can begin loading. Airtel.in should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://airtel.in/
630
http://www.airtel.in/
630
https://www.airtel.in/
0
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL
First Contentful Paint (3G) — 8280 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.
94

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of airtel.in. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
Links have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.
`<object>` elements have alternate text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Airtel.in may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Validity : 1 month
10% off
Validity: 6 months
40% off
Validity: 1 month
Validity: 1 month

Navigation

Heading elements are not in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
Failing Elements
ONE-STOP SHOP FOR SIMs, ENTERTAINMENT, LIFESTYLE & MORE...
ZEE5 Premium
₹99
₹250
EROS Now
GET FREE MUSIC

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
83

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that airtel.in should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.
Ensure CSP is effective against XSS attacks
Significantly reduce the risk of cross-site scripting attacks (XSS) by ensuring you have a strong Content Security Policy (CSP).
Description Directive Severity
No CSP found in enforcement mode
High

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://browser.sentry-cdn.com/6.5.1/bundle.min.js
https://browser.sentry-cdn.com/6.5.1/bundle.min.js.map
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 2 insecure requests found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://airtel.in/
Allowed
http://www.airtel.in/
Allowed

Audits

Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
SHOW DETAILS
Failed to load resource: net::ERR_TIMED_OUT
93

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for airtel.in. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of airtel.in on mobile screens.
Document uses legible font sizes — 89.75% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
SHOW DETAILS
.experience-our-services-mobile .quick-link-container .quick-link a p
9.02%
10px
SHOW DETAILS
.airtel-black-main .airtel-black-content .left .know-more
0.52%
11px
SHOW DETAILS
.talk-unlimited-main .left p.no-iuc-charges
0.39%
10px
SHOW DETAILS
.experience-our-services-mobile .quick-link-container .quick-link a label
0.31%
6px
SHOW DETAILS
89.75%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Crawling and Indexing

Links are not crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
70

PWA

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of airtel.in. This includes details about web app manifests.

Installable

Web app manifest and service worker meet the installability requirements
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.

PWA Optimized

Registers a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of airtel.in on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

PWA Optimized

Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 125.16.74.90
Continent: Asia
Country: India
India Flag
Region:
City:
Longitude: 77
Latitude: 20
Currencies: INR
Languages: English
Hindi
Tamil

Web Hosting Provider

Name IP Address
BHARTI-CELLUAR-LTD
Registration

Domain Registrant

Private Registration: No
Name:
Organization: Bharti Airtel Ltd.
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating:
WOT Trustworthiness: 90/100
WOT Child Safety: 91/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: www.airtel.in
Issued By: DigiCert TLS RSA SHA256 2020 CA1
Valid From: 5th October, 2022
Valid To: 14th October, 2023
Subject: CN = www.airtel.in
O = Bharti Airtel Ltd.
L = Gurugram
S = IN
Hash: 22ebfa99
Issuer: CN = DigiCert TLS RSA SHA256 2020 CA1
O = DigiCert Inc
S = US
Version: 2
Serial Number: 3746511796062458092651688768908080740
Serial Number (Hex): 02D18D4AFD64168609BF3DE41710B664
Valid From: 5th October, 2024
Valid To: 14th October, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:B7:6B:A2:EA:A8:AA:84:8C:79:EA:B4:DA:0F:98:B2:C5:95:76:B9:F4
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl3.digicert.com/DigiCertTLSRSASHA2562020CA1-4.crl

Full Name:
URI:http://crl4.digicert.com/DigiCertTLSRSASHA2562020CA1-4.crl
Certificate Policies: Policy: 2.23.140.1.2.2
CPS: http://www.digicert.com/CPS
Authority Information Access: OCSP - URI:http://ocsp.digicert.com
CA Issuers - URI:http://cacerts.digicert.com/DigiCertTLSRSASHA2562020CA1-1.crt
SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : E8:3E:D0:DA:3E:F5:06:35:32:E7:57:28:BC:89:6B:C9:
03:D3:CB:D1:11:6B:EC:EB:69:E1:77:7D:6D:06:BD:6E
Timestamp : Oct 5 05:04:52.329 2022 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:46:02:21:00:FB:E2:A6:59:6F:F6:35:87:74:6A:A4:
77:CE:14:E2:95:6C:C4:FD:BF:51:89:B7:1D:E3:37:CC:
64:F9:52:5D:51:02:21:00:E2:DE:F5:67:3E:19:F4:7F:
82:46:F2:F5:F1:E9:BB:D3:30:78:2B:EF:65:4E:1E:BB:
7E:B9:E6:EB:AA:25:07:2A
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : B3:73:77:07:E1:84:50:F8:63:86:D6:05:A9:DC:11:09:
4A:79:2D:B1:67:0C:0B:87:DC:F0:03:0E:79:36:A5:9A
Timestamp : Oct 5 05:04:52.383 2022 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:67:04:24:D2:28:4C:77:A3:69:75:D3:07:
4F:1C:5F:8A:07:C0:8D:C2:C3:B1:DA:55:B8:82:03:B1:
E5:1B:CA:E8:02:21:00:DF:AD:FB:95:0A:5A:6F:32:3C:
A0:8F:35:87:6E:2D:B8:C7:E2:DB:F6:D5:C3:9F:29:F0:
06:86:B7:62:1F:25:93
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : B7:3E:FB:24:DF:9C:4D:BA:75:F2:39:C5:BA:58:F4:6C:
5D:FC:42:CF:7A:9F:35:C4:9E:1D:09:81:25:ED:B4:99
Timestamp : Oct 5 05:04:52.344 2022 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:20:DD:21:50:58:61:45:D7:02:B4:BD:8B:
C9:A3:07:99:27:D0:40:47:3C:77:F5:8A:7E:CC:87:93:
10:55:EF:4E:02:21:00:FC:B5:22:8C:A5:06:63:16:EB:
BF:9A:3A:6C:1F:57:B2:F3:D4:00:F7:21:17:78:E6:ED:
E9:EA:1B:1B:8E:5B:39
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:airtelbusiness.com
DNS:assets.airtel.in
DNS:cdn.smartapi.airtel.in
DNS:ebpp.airtelworld.com
DNS:livestream.airtel.com
DNS:m.airtel.in
DNS:nwexp.airtel.com
DNS:opennetwork.airtel.in
DNS:www.airtel.com
DNS:www.airtelbusiness.com
DNS:www.bharti.com
DNS:www.bhartihexacom.in
DNS:www.airtel.in
Technical

DNS Lookup

HTTP Response Headers

HTTP-Code: HTTP/1.1 503 Service Unavailable
Server: AkamaiGHost
Content-Type: text/html
Expires: 8th October, 2022
Cache-Control: max-age=0, no-cache, no-store
Date: 8th October, 2022
Mime-Version: 1.0
Content-Length: 177
Pragma: no-cache
Connection: keep-alive
Akamai-GRN: 0.c75ddb17.1665191728.40ee03e0

Whois Lookup

Created:
Changed:
Expires:
Status:
Nameservers: aaadel.mantraonline.com
dnsdel.mantraonline.com
Full Whois:
View Raw Whois

Nameservers

Name IP Address
aaadel.mantraonline.com 202.56.230.6
dnsdel.mantraonline.com 202.56.230.5
Related

Subdomains

Domain Subdomain
56789.airtel.in
56789
eastvpn.airtel.in
eastvpn
easyaccess.airtel.in
easyaccess
konnect.airtel.in
konnect
one.airtel.in
one
All airtel.in subdomains

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Organic Search (US) Competitors

Backlink Competitors

Sites with the same domain name

Domain Valuation Snoop Score
airtel.cg
0/5
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0/5
airtel.co.in
0/5
airtel.com
$14,509 USD 3/5
airtel.net
0/5

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